Business Technology Roundtable

Now more than ever, CEOs and their leadership teams must counter the threat of digital disruption. Within the evolving global economy, debate and analysis about business technology adoption must result in purposeful action. Even the trailing organizations are prepared to learn something actionable from their trailblazer peers. The following statistics and insights are excerpts from the IBM Institute for Business Value (IBV) Global C-suite Study (19th edition). IBM’s latest worldwide study draws on input from 12,854 respondents across 6 C-suite roles, from 112 countries. The C-suite is evenly divided on whether the focus in the future will shift from established markets to new ones. In two areas, however, C-suite executives stand in close agreement: how they will change their value propositions and scale their value chains. Sixty-eight percent of C-suite executives expect organizations to emphasize customer experience over products. Sixty-three percent believe that most organizat