Recovery from the financial crisis in Europe continues across the whole region. Granted, there are structural reasons for the eurozone economy's slow recovery. Regardless, savvy senior executives in leading nations are actively seeks ways to grow their business. For some that means a shift to cloud computing services -- thereby lowering operational costs and boosting productivity. As an example, forward-looking UK businesses are becoming more competitive as a direct result of their adoption of cloud services, that's according to the latest market study findings from the Cloud Industry Forum (CIF). Quest for a Competitive Advantage The CIF research -- conducted in May 2014, polling 250 senior IT managers and other business decision-makers -- found that 55 percent of managers report having experienced a competitive advantage from using cloud services. A further 23 percent of surveyed managers anticipate seeing a meaningful commercial advantage from their cloud service depl...
The Digital Business Transformation Journal